{"id":298,"date":"2023-04-11T18:08:02","date_gmt":"2023-04-11T18:08:02","guid":{"rendered":"https:\/\/alvdahl.dk\/?page_id=298"},"modified":"2026-08-11T12:37:26","modified_gmt":"2026-08-11T11:37:26","slug":"kontakt-og-historien-om-alvdahl","status":"publish","type":"page","link":"https:\/\/alvdahl.dk\/index.php\/kontakt-og-historien-om-alvdahl\/","title":{"rendered":"Om mig"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”About” _builder_version=”4.20.2″ _module_preset=”default” background_enable_image=”off” background_size=”custom” background_image_width=”25%” background_position=”top_right” collapsed=”on” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ make_equal=”on” _builder_version=”4.20.2″ _module_preset=”default” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.20.2″ _module_preset=”default” custom_padding=”9%||||false|false” global_colors_info=”{}”][et_pb_video src=”https:\/\/www.youtube.com\/watch?v=s5Qmt2WRh2I” _builder_version=”4.27.6″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_video][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Mobil 31 54 37 00
cah@alvdahl.dk<\/a>
Br\u00f8nsholmdalsvej, Kokkedal
CVR: 34510040<\/span><\/p>\n

[\/et_pb_text][et_pb_social_media_follow _builder_version=”4.22.2″ _module_preset=”default” text_orientation=”right” global_colors_info=”{}”][et_pb_social_media_follow_network social_network=”facebook” url=”https:\/\/www.facebook.com\/profile.php?id=61551917664837″ _builder_version=”4.22.2″ _module_preset=”default” background_color=”#3b5998″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”linkedin” url=”https:\/\/www.linkedin.com\/company\/alvdahl-ecommerce-consulting\/” _builder_version=”4.22.2″ _module_preset=”default” background_color=”#007bb6″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]linkedin[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.20.2″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.6″ _module_preset=”e6504a1b-67eb-4b3d-b023-bcab277610b6″ header_4_font=”Baskervville|700||on|||||” header_4_text_color=”#5d69ea” header_4_font_size=”14px” header_4_letter_spacing=”0.1em” header_4_line_height=”1.5em” custom_margin=”||0px||false|false” global_colors_info=”{}”]<\/p>\n

hvorfor jeg fokuserer p\u00e5 profit<\/h4>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”b327cbe4-b1d5-4b66-ad37-40c8f2f061ba” header_2_font=”Baskervville|700|||||||” header_2_text_color=”#494949″ header_2_font_size=”48px” header_2_line_height=”1.35em” header_2_font_size_tablet=”32px” header_2_font_size_phone=”20px” header_2_font_size_last_edited=”on|desktop” global_colors_info=”{}”]<\/p>\n

Historien om Alvdahl<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.6″ _module_preset=”default” text_font=”Hind||||||||” text_text_color=”#000000″ text_font_size=”16px” global_colors_info=”{}”]<\/p>\n

Jeg har arbejdet med e-commerce og digital markedsf\u00f8ring i mere end 25 \u00e5r<\/span><\/sup><\/source-footnote><\/response-element><\/span>. I min tid hos Lenovo var jeg med til at bygge onlinesalget op fra absolut ingenting til en milliardforretning med en \u00e5rlig v\u00e6kst p\u00e5 40% over ti \u00e5r<\/span><\/sup><\/source-footnote><\/response-element><\/span>.<\/span><\/source-inline-chip><\/sources-carousel-inline><\/p>\n

Det har givet mig en solid erfaring med, hvad der rent faktisk virker i den virkelige verden \u2013 og hvad der kun ser klogt ud p\u00e5 et glansbillede i en Powerpoint-rapport, men falder fuldst\u00e6ndig fra hinanden i hverdagen<\/span><\/sup><\/source-footnote><\/response-element><\/span>.<\/span><\/source-inline-chip><\/sources-carousel-inline><\/p>\n

Min historie er bestemt ikke uden fejl<\/span><\/sup><\/source-footnote><\/response-element><\/span>. Men det er netop de fejl, jeg har beg\u00e5et og rettet over to \u00e5rtier, der er min st\u00f8rste styrke i dag<\/span><\/sup><\/source-footnote><\/response-element><\/span>. Jeg bruger ikke mine erfaringer som en t\u00f8r facitliste, men som en k\u00f8replan til at hj\u00e6lpe dig med at undg\u00e5 de samme dyre f\u00e6lder, skabe struktur og bringe klarheden tilbage i din forretning<\/span><\/sup><\/source-footnote><\/response-element><\/span>.<\/span><\/source-inline-chip><\/sources-carousel-inline><\/p>\n

Virksomheder mangler sj\u00e6ldent id\u00e9er. De mangler overblik<\/h2>\n

Efter mange \u00e5r i internationale selskaber stiftede jeg Alvdahl i 2023<\/span><\/sup><\/source-footnote><\/response-element><\/span>. Det gjorde jeg, fordi jeg br\u00e6nder for at udvikle digitale forretninger, der er sunde<\/span><\/sup><\/source-footnote><\/response-element><\/span> \u2013 b\u00e5de \u00f8konomisk og menneskeligt<\/span><\/sup><\/source-footnote><\/response-element><\/span>.<\/span><\/source-inline-chip><\/sources-carousel-inline><\/p>\n

Min erfaring er klar: De fleste webshops mangler ikke gode id\u00e9er<\/span><\/sup><\/source-footnote><\/response-element><\/span>. De har derimod alt for mange spor i gang p\u00e5 \u00e9n gang, hvilket skaber stress, d\u00e6mper farten og fjerner fokus fra det, der rent faktisk skaber v\u00e6rdi p\u00e5 bundlinjen<\/span><\/sup><\/source-footnote><\/response-element><\/span>.<\/span><\/source-inline-chip><\/sources-carousel-inline><\/p>\n

Jeg har kogt mine 25 \u00e5rs praksis ned til metoden Smart V\u00e6kst<\/b><\/a> og 5 grundl\u00e6ggende principper, som jeg styrer efter<\/span><\/sup><\/source-footnote><\/response-element><\/span>:<\/span><\/source-inline-chip><\/sources-carousel-inline><\/p>\n

1. Oms\u00e6tning er interessant, men profit er afg\u00f8rende<\/h3>\n

Det handler ikke om at v\u00e6kste hurtigst muligt, hvis din bundlinje ikke f\u00f8lger med<\/sup><\/source-footnote><\/response-element>.<\/source-inline-chip><\/sources-carousel-inline><\/p>\n

2. Marketing skaber ikke v\u00e6kst alene<\/h3>\n

Annoncer forst\u00e6rker blot de beslutninger og processer, din virksomhed allerede har truffet<\/sup><\/source-footnote><\/response-element>.<\/source-inline-chip><\/sources-carousel-inline><\/p>\n

3. Data skaber ikke klarhed, det g\u00f8r kommerciel d\u00f8mmekraft<\/h3>\n

En webshop skal ikke bare spytte dashboards ud; den skal g\u00f8re din ledelse klogere<\/sup><\/source-footnote><\/response-element>.<\/source-inline-chip><\/sources-carousel-inline><\/p>\n

4. Sm\u00e5, systematiske forbedringer vinder over store transformationer<\/h3>\n

Den bedste investering er sj\u00e6ldent et uoverskueligt it-projekt, men derimod at lappe de huller, hvor profitten siver ud<\/sup><\/source-footnote><\/response-element>.<\/source-inline-chip><\/sources-carousel-inline><\/p>\n

5. Kommerciel udvikling handler om at g\u00f8re mindre, men bedre<\/h3>\n

Succes handler om at prioritere benh\u00e5rdt og g\u00f8re de rigtige ting f\u00e6rdige<\/sup><\/source-footnote><\/response-element>.<\/source-inline-chip><\/sources-carousel-inline><\/p>\n

Jeg arbejder ikke med alle<\/h2>\n

Alvdahl er sat i verden for ejerledere og virksomheder, der har ambitioner om at bygge en \u00e6rlig og profitabel forretning, de kan st\u00e5 inde for<\/span><\/sup><\/source-footnote><\/response-element><\/span>. Hvis du bare leder efter hurtige, smarte marketing-tricks, er jeg ikke den rette partner for dig<\/span><\/sup><\/source-footnote><\/response-element><\/span>.<\/span><\/source-inline-chip><\/sources-carousel-inline><\/p>\n

Men hvis du vil stoppe med at skyde i blinde, sk\u00e6re st\u00f8jen v\u00e6k og have overskuddet tilbage p\u00e5 bankkontoen, s\u00e5 kan jeg hj\u00e6lpe dig<\/span><\/sup><\/source-footnote><\/response-element><\/span>.<\/span><\/source-inline-chip><\/sources-carousel-inline><\/p>\n

Lad os tage en snak om din forretning<\/span><\/sup><\/source-footnote><\/response-element><\/span>.<\/span><\/sources-carousel-inline><\/p>\n

Claus Alvdahl Hansen<\/p>\n

Stifter af Alvdahl, April 2023<\/span><\/p>\n

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The Alvdahl Principles<\/span><\/h4>\n

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25 \u00e5rs erfaring kogt ned til 10 principper<\/span><\/h2>\n

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Gennem mere end 25 \u00e5r med e-commerce har jeg arbejdet med alt fra startups til internationale virksomheder. Platforme har \u00e6ndret sig. Marketingkanaler har \u00e6ndret sig.\u00a0Teknologien har \u00e6ndret sig.\u00a0Men de virksomheder, der lykkes bedst, bygger stadig p\u00e5 de samme grundprincipper.\u00a0Det er de principper, Smart V\u00e6kst bygger p\u00e5.<\/p>\n

Den vigtigste kommercielle beslutning er altid den n\u00e6ste<\/strong><\/p>\n

Oms\u00e6tning er interessant<\/strong>
Profit er afg\u00f8rende.<\/p>\n

Marketing skaber ikke v\u00e6kst alene<\/strong>
Den forst\u00e6rker de beslutninger, virksomheden allerede har truffet.<\/p>\n

Virksomheder mangler sj\u00e6ldent id\u00e9er<\/strong>
De mangler prioritering.<\/p>\n

Data skaber ikke klarhed<\/strong>
Kommerciel d\u00f8mmekraft g\u00f8r.<\/p>\n

Den bedste investering er sj\u00e6ldent den mest synlige<\/strong><\/p>\n

Sm\u00e5, systematiske forbedringer skaber st\u00f8rre resultater end store transformationer<\/strong><\/p>\n

En webshop skal ikke bare s\u00e6lge<\/strong>
Den skal g\u00f8re virksomheden klogere.<\/p>\n

Den st\u00e6rkeste konkurrencefordel er evnen til at tr\u00e6ffe bedre beslutninger end konkurrenterne<\/strong><\/p>\n

Kommerciel udvikling handler ikke om at g\u00f8re mere<\/strong>
Den handler om at g\u00f8re det rigtige.<\/p>\n

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DK, Kokkedal<\/span><\/p>\n

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cah@alvdahl.dk<\/p>\n

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Tirsdag: 09.00 – 17.00<\/p>\n

Torsdag: 09.00 – 17.00<\/p>\n

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Mobil 31 54 37 00cah@alvdahl.dkBr\u00f8nsholmdalsvej, KokkedalCVR: 34510040hvorfor jeg fokuserer p\u00e5 profitHistorien om AlvdahlJeg har arbejdet med e-commerce og digital markedsf\u00f8ring i mere end 25 \u00e5r. I min tid hos Lenovo var jeg med til at bygge onlinesalget op fra absolut ingenting til en milliardforretning med en \u00e5rlig v\u00e6kst p\u00e5 40% over ti \u00e5r. Det har […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"class_list":["post-298","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/alvdahl.dk\/index.php\/wp-json\/wp\/v2\/pages\/298","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alvdahl.dk\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/alvdahl.dk\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/alvdahl.dk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alvdahl.dk\/index.php\/wp-json\/wp\/v2\/comments?post=298"}],"version-history":[{"count":83,"href":"https:\/\/alvdahl.dk\/index.php\/wp-json\/wp\/v2\/pages\/298\/revisions"}],"predecessor-version":[{"id":2385,"href":"https:\/\/alvdahl.dk\/index.php\/wp-json\/wp\/v2\/pages\/298\/revisions\/2385"}],"wp:attachment":[{"href":"https:\/\/alvdahl.dk\/index.php\/wp-json\/wp\/v2\/media?parent=298"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}